Apple reclaimed the title of the world’s most valuable company on Friday, October 30, 2026, taking the mantle from Nvidia as investors sought the perceived safety of the iPhone maker amid concerns about spending on artificial intelligence (AI).

Apple’s shares fell 1.2 percent, leaving it with a market capitalisation of $5.03 trillion, while Nvidia sank 4.2 percent to close at $4.93 trillion. It is the first time Apple has overtaken Nvidia since it briefly did so in late July.

A wave of disappointing results from technology companies drove Friday’s sell-off. Intel and Amazon fell short, following weaker reports from Alphabet and Meta Platforms. Intel shares collapsed by nearly 30 percent in a single session.

Over the past month, Alphabet has fallen 18.6 percent and Meta 15.2 percent, while Nvidia has shed about 10 percent. The results renewed fears that heavy spending on AI computing infrastructure will not pay off.

Apple has largely avoided that spending. It has kept a lid on capital expenditure, which has made it by far the best performer of the “Magnificent Seven” tech giants this year, with shares up 27 percent in 2026, more than twice the gain of second-placed Nvidia, a key beneficiary of the AI buildout. Investors have rotated into companies with disciplined balance sheets.

The outlays have grown so large that companies including Alphabet and Amazon have seen their free cash flow turn negative, forcing them to rely more on debt markets for funding, while rising interest rates raise the cost of borrowing. Apple is projected to see free cash flow climb 38 percent to $142 billion in fiscal 2026, which ended on September 30.

The lead is slim, at about $100 billion, and could flip again with a single trading session. Market sentiment remains cautious, and analysts say investors are watching whether companies can show they are earning returns from their AI investments, which would decide whether the pressure on AI-linked shares continues.